Experience you can count on
Over the years, our global team has gained broad experience across many industries and verticals. In this time, we have worked for some of the Nation’s top tier brands providing us with invaluable experiences that help us to better understand what works and why, and evolve our best practices toolkit to more efficiently serve our clients. Although we have served many large brands, our primary focus remains – helping small and medium businesses who are struggling with resource limitations achieve their full marketing potential.
Chief Marketing Strategy Officer at Yum! Brands
I've worked with Cayenne Global on large research projects over the years and have been very happy with the results. In my experience, their expertise lies in projects that are complicated, longitudinal and quantitative (although I'm sure they excel in other areas as well).
Cayenne has a knack for coming up with creative solutions to uncover less-than-obvious insights. Their reporting is extremely detailed, precise and insightful. Quite polished too.
I find myself reaching out to Cayenne Global when I've got a big project, a tricky assignment or only a vague notion of what I need. They have been great at providing me with different, unexpected solutions that offer great insight.
Integrated Strategist at 360i
True quantitative expertise is difficult to find in market research. However, Cayenne Global shows the expertise and experience that makes clients very comfortable. I am confident in both Cayenne Global's knowledge and integrity as a vendor, which are both highly admirable qualities in a research partner. As for the brass tax, the output from Cayenne Global are always a high quality product, produced on time, and at very competitive rates. I would absolutely look to Cayenne Global again for my market research needs.
Chief Digital Officer at Cognizant
I have had the pleasure of working with Cayenne Global on a number of innovative and game changing marketing initiatives both as a vendor and as a business partner. Cayenne Global is an exceptional marketing and customer analytics industry leader and practitioner who combines imagination with sensibility to deliver compelling business solutions that are actionable and measurable. Cayenne Global does not shy away from the 'impossible' as they dig deep for creative solutions that change the parameters of customer engagement and enable organizations to achieve new levels of value and differentiation. Cayenne Global has established themselves as a leading expert in next generation marketing and has built a reputation around the ability to bridge the gap between strategy, analytics and execution. Cayenne Global's enthusiasm and passion for this discipline is both addictive and reassuring and their dedication to achieving sustainable business outcomes puts them in a rare class.
Principal at Capgemini
Cayenne Global is a dynamic vendor. In my work with them they consistently brought an A game, and are able to talk in plain language about their work and the insights it develops. They did a stellar job of developing and executing our product, brand, communication, and analytics initiatives in support of the overall marketing strategy. Cayenne Global’s leadership is personal, humorous and effective. They created a combined internal/external team from scratch, proposed its agenda and made significant impact in the adaption of a new segmentation framework and all the cascading adjustment to move the organization closer to a customer centric approach. It's my pleasure to recommend their work.
Senior Planner, Corporate & Public Affairs at Edelman
I always know I'm in good hands with the Cayenne Global team. As more than a research provider, but a group of true strategic partners, Cayenne Global practices a big picture approach to research and insights that begins with an understanding of brand equity and objectives, and ends with very happy clients. I've worked with many research partners, Cayenne Global set the bar for best in class research, and taught me a thing or two along the way.
Verena Sisa Thompson
Chief Strategy Officer at Conill (Saatchi & Saatchi/Publicis Groupe)
I worked with Cayenne Global on several occasions on many studies of different magnitudes. They have always been attentive to detail and thorough in their analysis, both in qualitative and quantitative.
Marketing Team Leader at Confidential
Cayenne Global is a fantastic business partner who adds value to every meeting and conversation. Deeply connected to the customer they are able to promote the power of understanding customer wants, needs, and concerns as well as how those interests cross paths with market opportunity. Cayenne Global strives for and succeeds at delivering real information that becomes the foundation for marketing strategy and execution. Truly a pleasure to work with.
Director of Decision Science at Marlette Funding
I had the pleasure to work with Cayenne Global – a true strategic partner. They led the development and implementation of the enterprise customer segmentation initiative. Their work was instrumental to our marketing programs. They are a results-driven team that always drove to improve process, both within their team and external. When they were faced with issues, they always communicated optional approaches to the stakeholders to offer tremendous collaboration. Their demeanor was professional and easy to work with. Outside business partners respected them for their knowledge and integrity. I highly recommend Cayenne Global and consider them as one of the strong leaders in customer insights that I have worked with.
Cayenne Global is very detail oriented with their product research in support of the overall marketing strategy. Their competency in our product and brand initiatives was extremely high.
Our teams had many opportunities to work together and their leadership and partnering skills made the process very smooth. Cayenne Global's collaboration with our business partners and upper management helped make our projects successful.
I highly recommend Cayenne Global as a leader and partner in insights and analytics.
Amanda Monk Cavaz
Leadership Development & Transformational Change Leader
Cayenne Global is a visionary who understands how to funnel gobs of information into a strategic direction and plan. Cayenne Global and I worked together in Marketing and I relied on their deep industry knowledge, political savvy and instinct on several occasions. The insights from their team's research were critical for the product launch I was working on. They understood our audience and crafted presentations that translated complex data into insightful information and direction.
Marketing Director, Hewlett Packard
I highly recommend Cayenne Global. I hired them several times to provide market analysis and targeting for various marketing campaigns including the Microsoft Exchange Launch and Windows 2003 launch. Kevin was able to increase my ROMI by improving the targets I was attempting to reach.
Partner, Digital Strategy & Business Transformation, IBM Global Business Services
Cayenne Global is a highly experienced strategic marketing and marketing analytics firm. They are focused on, and successful in executing high quality quantitative marketing assessments - and critically translating the results into actionable and 'senior management digestible' marketing strategies and treatment plans. It is a pleasure to work with Cayenne - and I look forward to my next opportunity to do so.