Cayenne Capabilities - Everything you need in one place
Our experience shows us that most small and medium businesses require an all-in-one solution. Farming out individual marketing tasks tend to over complicate things, sometimes to the point of having uninformed content, lost message alignment, or other missed synergies that drive up costs. Let’s face it, how many times do you or your marketing department have to “shoot from the hip” when developing the next advertisement due to time and budget constraints—probably too many times. The reality is, if companies just completed the minimum steps but properly in the right sequence, they would likely increase their chances for success tenfold, but many don’t or can’t. Fortune 500 brands do this regularly and do it well because they have so much riding on the outcomes. Entrepreneurial companies in most cases don’t have the resources; time, personnel, budget etc., so often they just wing it, because if they don’t their competition will beat them to the punch.
Rest assured, we put together a services portfolio that provides you with fortune 500 marketing best practices that’s easy to understand. You can dial-up what you need and dial-down what you don’t. What it comes down to for successful marketing is practical information and simple alignment—insights informs strategy, and strategy informs creative.